Shawna Online's Blog

Using ambiguous keywords for affiliate work on the internet is a generally accepted standard that editors should attempt to follow, though treat with common sense, and occasional exceptions will apply. When an article title refers to several things, it is necessary to provide links so that readers typing in that title can quickly navigate to the article that interests them. Resolving conflicts in article titles that occur when a single term can be associated with more than one topic, the term should be a natural title if more than one article or product is being promoted. In other words, distinct paths leading to different articles which could, in principle, have the same title. Example, the word “Mustang” can refer to several different things, including a horse, a plane, or an automobile. Since only one page can have the generic name “Mustang”. There must then be a way to direct the reader to the correct specific article when an ambiguous term is referenced by linking, browsing or searching; this is what is known as unambiguous keywords. In this case it is achieved using Mustang.